I’m Brett Snyder, a design engineer and frontend developer. I build SaaS products, Shopify experiences, and conversion-focused websites. This site highlights the products, systems, and campaigns behind that work.
A full marketing system for a licensed Arizona hardscape contractor: homepage-first conversion, automated follow-up and reviews, AI-visible SEO, and a monthly campaign across email, social, and paid ads.
A rebrand and rebuild of Top Web Works into a custom-built, lead-follow-up-focused web service for local businesses. I repositioned the offer, rebuilt the marketing site in Next.js, and built portal workflows for both clients and admin.
I built and launched CyWire, a B2B AI SaaS platform, in three months and continue to lead its product and frontend development. I also run TopWebWorks projects from positioning and functional prototypes through custom conversion-focused sites and Shopify e-commerce stores, CRM workflows, and ongoing growth support.
I managed 13 WordPress sites and one custom CMS property, led three Shopify migrations, and built accessible campaign pages and reusable HTML and Shopify block systems. The Master Blocks system reduced landing-page production time by 40% across more than 50 pages.
I led UI/UX and frontend work for marketing and product experiences, maintained WordPress properties, and turned Figma designs into functional HTML prototypes. I also built the responsive Monarch Catalog prototype with working interactions for engineering handoff.